How Capitol Steel & Supply Co. Turned an Outdated Website into New Growth
Capitol Steel & Supply Co. is a metals service center based in Berlin, Vermont providing a full line of metals and delivery in Vermont and New Hampshire. They are a third generation family business and have grown significantly through their reputation in the community and the volume of material they carry.
When their web manager retired, Capitol Steel was stuck with an outdated, uneditable website that no longer matched the caliber of their work. As potential clients turned to the web first, their digital presence was quietly costing them opportunities, failing to convey the trust, scale, and professionalism they had earned over decades.
Previous site:
We rebuilt the site from the ground up, bringing structure, a clean industrial design, and original photography together to present Capitol Steel’s work with clarity and credibility.
The project included 18 new webpages, over 100 custom photos, and a comprehensive SEO audit.
Updated site:
Capitol Steel’s new website aligns with the reputation they’ve built, turning their digital presence into a tool for winning better opportunities and clients, not losing them.
